Website loads slowly — we speed it up based on measurement, not guesswork
PageSpeed is in the red zone, mobile users leave before loading, advertising costs more at the same bid. We start with a measurement: where exactly seconds are lost and what will have an effect first. Measurement with a fix plan €190, speed optimization work from €490.
of fixes by impact
considered by Google
What a slow website usually looks like
No access is needed for measurement: speed is visible from the outside. Send the address and we will come back with exactly where time is being lost.
PageSpeed in the red zone
Especially on mobile: everything is green on desktop, but a phone loads the page four times longer. You need to measure by the mobile version — that is what search evaluates.
Heavy images and videos
Photos of 4 MB each, served without compression and in an old format. The most common cause and the cheapest to fix.
Scripts block rendering
Counters, chats, sliders and widgets load before the content. The page has already arrived, but the visitor is still looking at a blank screen.
Content shifts during loading
The button moves away from under the finger because a banner was drawn above it. This is the CLS metric, and it is fixed with markup, not server power.
Server responds slowly
Cheap shared hosting, heavy database queries, no cache. What helps here is not image compression, but configuration or migration.
Catalog lags on filters
A store with thousands of products: the category page takes seconds to build. We look at database queries and indexes, not just the frontend.
Speed-up steps: measurement, plan, fixes, re-measurement
We measure and break down by cause
Measurement for mobile and desktop versions, load waterfall analysis, server response time, resource weight and order. Separately — real user data if the site has analytics.
We send a plan sorted by impact
Not a list of forty issues, but a sequence: what saves seconds, what saves tenths of a second, and what saves nothing. With price and timeline for each item — you can take only the top part.
We fix starting from the top of the list
Backup before work, fixes on a copy where possible. First images, fonts and load order, then the template and server side — as needed.
We measure again and hand over
The same tool and the same pages as before the work — otherwise the comparison is meaningless. We provide a "before / after" report for each metric and a list of what remained outside the estimate.
How much website speed-up costs
The price is fixed after measurement, before work begins. We do not take on blind speed-up: without measurement it is impossible to say what exactly needs fixing.
The price is the same for all platforms: WordPress, Bitrix, Shopify, Laravel, custom PHP. Payment is for the whole job, not by the hour.
What you get besides a faster website
Before/after report
Measurements before and after on the same pages using the same tool. Not a screenshot with a green number, but a table for every metric.
Priority plan
What has been done, what remains, and in what order to proceed. The document is yours — another contractor can work from it as well.
Prepared images
Source files and compressed versions in modern formats, sized for your blocks. After that, they can simply be used.
Editor guidelines
How to add photos and connect new scripts so that speed does not degrade again after the first publication.
When optimization is pointless
Speed is not always the problem that needs to be solved. We discuss this during measurement, not after the invoice:
- The site is built with a website builder — In Tilda, Wix, or Shopify, the code and loading are third-party: there is nothing to edit. Some changes are available, but the ceiling is set by the platform, not the contractor.
- No enquiries are not because of speed — if ten people visit the site per month, speeding it up will change nothing: traffic is needed first. We will say this directly and show it in analytics.
- The engine is no longer supported — on an outdated core, some modern techniques are unavailable. It can be sped up, but it is cheaper to first update the PHP or CMS version and then work on speed.
- Expecting "100 out of 100" — a score of one hundred is not achievable on every site: analytics, chat, maps, and advertising cost points, and removing them is not always right. We name a realistic ceiling before starting, not after.
A good benchmark is the green zone of Core Web Vitals on mobile, not the maximum score in a synthetic test. It is closer to what a real visitor sees.
Frequently asked questions about speed optimisation and Core Web Vitals
How much faster will the site become?
What are Core Web Vitals in simple terms?
Does speed really affect search rankings?
Why is it green on desktop but red on mobile?
Can a site be sped up without redesigning it?
I have a store with thousands of products — is it more expensive?
A site on a website builder — will you take it on?
How not to lose speed after six months?
Send the address — we will come back with a measurement and a plan
We need the website address and one line about what is concerning you: advertising, search or visitor complaints. We reply within 60 minutes during business hours (GMT+3).
Request sent
Thank you! We will contact you within an hour and send the first mobile version audit.
A visitor does not wait eight seconds. Neither does the advertising budget.
Send the website address. We will return with a mobile version audit and a correction plan sorted by impact.